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Resume – Daniel Leifeld

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[mk_image_slideshow images=”6492″ image_width=”500″ image_height=”481″ effect=”fade” animation_speed=”700″ slideshow_speed=”7000″ pause_on_hover=”false” smooth_height=”false” direction_nav=”true” title=”Daniel Leifeld”]

Education

Bachelor in Journalism from University of Nebraska — Lincoln ’08

Minors in Marketing, Communications, and English

Certifications

Radio Marketing Professional Accreditation

IAABO Basketball Official

CHSAA Football and Baseball Official

[mk_mini_callout title=”BUSINESS DEVELOPMENT MANAGER”]

Blizzard Internet Marketing

[2012 to Present] I consult with existing and potential clients to develop integrated, targeted Internet Marketing campaigns that improve search visibility and increase traffic, conversions, and revenue. I evaluate and educate clients on SEO, PPC, Email Marketing, Social Marketing, Website Design, and E-Commerce.

Trainings:
  • WordCamp
  • Blizzard University
  • Pubcon

[/mk_mini_callout][mk_mini_callout title=”MARKETING CONSULTANT”]

MBC Grand Broadcasting [2011]

Cool Radio, LLC [2009]

Townsquare Media [2008-2009]

iHeartMedia, Inc. [2008]

I sold and produced targeted ad campaigns for businesses looking for more visitors and sales. In addition, I hosted live remote broadcasts, station promotions, and held educational Marketing seminars. Further, my strength was in guiding clients to the appropriate audience as each company represented as many as seven different listener profiles that aligned with different business objectives.[/mk_mini_callout][mk_mini_callout title=”PRODUCTION DIRECTOR”]

SLV Broadcasting

[2010-2011] In this position, I wrote and produced 75% of the three-station cluster’s radio ad campaigns that focused on brand awareness and promotions. Hosted live remote broadcasts for paid advertisers that used product alignment to attract visitors and bring awareness to retail locations and public issues. Station promotions were also a key part of my position.[/mk_mini_callout][mk_mini_callout title=”INTERN”]

NRG Media [2006]

Flood Communications [2004]

I promoted stations using event sponsorship, community outreach, and product alignment to create a high level of brand equity for both the radio/TV stations and clients/events.[/mk_mini_callout]

[mk_mini_callout title=”Freelance Videographer”]

The Smith’s Design  [2013 – Present]

Operated production cameras for Weddings and special events in the Aspen, CO area.[/mk_mini_callout][mk_mini_callout title=”Freelance Reporter”]

KENY TV  [2010]

Hosted and produced commercial news for local television on a weekly basis.[/mk_mini_callout][mk_mini_callout title=”Production & Traffic Director”]

SLV Broadcasting  [2010 – 2011]

As Production Director, I produced 75% of the three-station cluster’s radio ad campaigns using Adobe Audition.

As Traffic Director, I scheduled all advertising using Marketron, AXS, and NexGen software.[/mk_mini_callout][mk_mini_callout title=”Air Staff and Production Assistant”]

Cool Radio, LLC  [2009-2010]

As a member of the Air Staff, I worked with AudioVault, Stork, NexGen, and Adobe Audition to produce live and recorded news, weather, and sports content. [/mk_mini_callout][mk_mini_callout title=”Producer”]

Bear River Media  [2009-2010]

Made contact with national political leaders and produced the “Cari and Rob Show” for regional airing. Also did post-production of the show for promotional liners, advertising, and online playback. [/mk_mini_callout][mk_mini_callout title=”Student Employee”]

HuskerVision [2005-2008]

Earned a competitive Internship and was retained as a part-time employee upon completion. At HuskerVision, I operated cameras, edited video in both linear and non-linear technologies, and managed crews. I served as Producer, Director, Set Manager, Audio Engineer, Crew Leader, and Replay for most sports and Coaches’ Shows. [/mk_mini_callout][mk_mini_callout title=”Air Staff”]

KRNU Radio [2005-2008]

As a student at the University of Nebraska, I hosted my own weekly radio shows, produced news segments, and did play-by-play of collegiate athletics. [/mk_mini_callout][mk_mini_callout title=”Camera Operator/Director”]

Lincoln Saltdogs [2005-2008]

Operated cameras, video boards, and audio for live baseball stadium productions for the Lincoln Saltdogs baseball team. [/mk_mini_callout][mk_mini_callout title=”News Producer “]

NewsNetNebraska [2008]

Volunteered to produce video, print, and photography content for student-run news website; Spring 2008. [/mk_mini_callout][mk_mini_callout title=”Intern”]

Fox Sports Rocky Mountain [2007]

Operated video editing equipment, ran studio and game cameras for shows and live events. [/mk_mini_callout][mk_mini_callout title=”Freelancer”]

Disney (ESPN) [2006]

Pulled cable, helped with event setup, and supported production crew for football, basketball, baseball, and track. [/mk_mini_callout][mk_mini_callout title=”Intern”]

NRG Media [2006]

In this paid Internship, I operated sound boards and remote broadcasts, produced news, weather, and promotions.[/mk_mini_callout][mk_mini_callout title=”Intern”]

Flood Communications, LLC [2005]

In this paid Internship, I operated sound boards and remote broadcasts, hosted nightly music shows, made public appearances, and produced commercials.[/mk_mini_callout]

[mk_mini_callout title=”Business Development Manager”]

Blizzard Internet Marketing [2012 – Present]

I consult with existing and potential clients to develop integrated, targeted Internet Marketing campaigns that improve search visibility and increase traffic, conversions, and revenue. I evaluate and educate clients on SEO, PPC, Email Marketing, Social Marketing, Website Design, and E-Commerce. I consistently meet or exceed sales quotas and enhance revenue streams.[/mk_mini_callout][mk_mini_callout title=”Business Development Manager”]

MBC Grand Broadcasting [2011]

COOL RADIO, LLC [2009]

TOWNSQUARE MEDIA [2008-2009]

IHEARTMEDIA, INC. [2008]

I sold and produced targeted ad campaigns for businesses looking for more visitors and sales. My strength was in guiding clients to the appropriate audience as each company represented as many as seven different listener profiles that aligned with different business objectives. I consistently met or exceeded sales quotas.[/mk_mini_callout][mk_mini_callout title=”Outside Sales Representatives”]

Jackson’s Office Supply [2009]

Maintained and developed strategic relationships with local economic drivers like mines, municipalities, Government agencies, and educational institutions to become their exclusive office suppler.[/mk_mini_callout][mk_mini_callout title=”Retail Sales Associate”]

Sports Authority [2007]

Steve and Barry’s University Sportswear [2004 – 2005]

Assisted customers, made sales, and assembled products.[/mk_mini_callout][mk_mini_callout title=”Retail Sales Associate”]

Leifeld’s Hardware and Furniture [1995 – 2008]

Assisted customers, made sales, and assembled, delivered and repaired products ranging from a few cents to thousands of dollars.[/mk_mini_callout]

Coming Soon

[mk_mini_callout title=”Food Server”]

University of Nebraska – Dining Services [2005 – 2006]

Cooked and served residents at the University of Nebraska – Lincoln.[/mk_mini_callout][mk_mini_callout title=”Loin Line” button_text=”” button_url=”” el_class=””]

IBP (Tyson Fresh Meats) [2004]

Cut, packaged, and shipped pork products.[/mk_mini_callout][mk_mini_callout title=”Paper Carier”]

Omaha World Herald [1995 – 2004]

Delivered the Omaha World Herald to more than 60% of Town.[/mk_mini_callout][mk_mini_callout title=”Maintenance”]

Village of Petersburg [2001 – 2003]

Operated heavy duty and lightweight machinery like skid-loaders, tractors,  and payloaders for general maintenance and upkeep of Village property.[/mk_mini_callout]

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Achievements

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  • Blizzard Monthly Most Valuable Person (6)
  • Blizzard Excellence Award (2014)
  • Customer Service Award (2016)
  • Peer-to-Peer Award (2014)
  • President – Roaring Fork Young Professionals (2012-2015)
  • Roger Miller Scholarship (2008)
  • Eagle Scout (2004)
  • National Youth Hero Award (2004)
  • Omaha World Herald Carrier’s Scholarship (2004)
  • Nebraska/Iowa Floor Covering Association Scholarship (04-08)
  • Football State Playoffs (2012, 2013, 2014)
  • State Football Champion (2001)
  • State Speech Runner-up (2000)

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Skills

[/mk_fancy_title][mk_skill_meter title=”Creative Writing” percent=”75″ line_height=”10″ percent_color=”rgba(0,0,0,0.5)” bar_color=”rgba(0,0,0,0.12)” color=”#dd0000″][mk_skill_meter title=”SEO” percent=”60″ line_height=”10″ percent_color=”rgba(0,0,0,0.5)” bar_color=”rgba(0,0,0,0.12)” color=”#dd0000″][mk_skill_meter title=”Audio Editing” percent=”65″ line_height=”10″ percent_color=”rgba(0,0,0,0.5)” bar_color=”rgba(0,0,0,0.12)” color=”#dd0000″][mk_skill_meter title=”Video Editing” percent=”70″ line_height=”10″ percent_color=”rgba(0,0,0,0.5)” bar_color=”rgba(0,0,0,0.12)” color=”#dd0000″][mk_skill_meter title=”PPC” percent=”55″ line_height=”10″ percent_color=”rgba(0,0,0,0.5)” bar_color=”rgba(0,0,0,0.12)” color=”#dd0000″][mk_skill_meter title=”Email Marketing” percent=”80″ line_height=”10″ percent_color=”rgba(0,0,0,0.5)” bar_color=”rgba(0,0,0,0.12)” color=”#dd0000″][mk_skill_meter title=”Website Design” percent=”75″ line_height=”10″ percent_color=”rgba(0,0,0,0.5)” bar_color=”rgba(0,0,0,0.12)” color=”#dd0000″][mk_skill_meter title=”Sports” percent=”85″ line_height=”10″ percent_color=”rgba(0,0,0,0.5)” bar_color=”rgba(0,0,0,0.12)” color=”#dd0000″][mk_skill_meter title=”Sales” percent=”85″ line_height=”10″ percent_color=”rgba(0,0,0,0.5)” bar_color=”rgba(0,0,0,0.12)” color=”#dd0000″]

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What People are Saying

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My Work

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